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Top 3
Top 3 ‘Best New Hotel’ in America

Thanks to you!

Our new art-centric boutique hotel has been named the #3 Best New Hotel in the country by USA TODAY 10Best.

The Gordon came in behind the new Margaritaville in New York’s Times Square (#1), as well as Resorts World Las Vegas (#2).Since the nomination was carefully made by an expert panel, and the public voted for this honor, it’s a particularly prestigious accolade. The 10Best panel was specifically impressed by The Gordon’s artistic programming and devotion to local art, which rivaled that of bigger cities, calling it a welcome addition to Eugene’s growing and vibrant downtown scene.

“We are thrilled for The Gordon to be named a Top 3 new hotel by USA TODAY 10Best,” said Brian Obie, President and CEO at Obie Companies. “The Gordon gets attention for its unique, artistic vibe and support of local artists, but it’s the genuine heartfelt hospitality that truly sets us apart and makes everyone feel at home here.”

The Gordon is the third hotel in Obie Hospitality’s portfolio of boutique accommodations, joining our sister hotels Inn at the 5 th in Eugene and Inn at 500 Capitol in Boise.

About USA TODAY 10Best Readers' Choice Awards

The 10Best Readers' Choice Award contest launches new categories every other Monday at noon, revealing each category's 20 nominees. After 4 weeks of voting, the contest closes on the 28th day at noon. On the Friday after voting ends, winners are revealed. Rules allow the public the right to vote online for one nominee per category, per day.

Nominees for all categories are chosen by a panel of relevant experts which include a combination of editors from USA TODAY; editors from 10Best.com; relevant expert contributors; and sources for both these media and other Gannett properties. The nomination panel for each award category is displayed on its associated contest page. All voting is digital and the 10Best Readers' Choice Award contest is accessible on the 10Best.com website.

LIV Design

The Gordon Hotel has earned an Honorable Mention from the prestigious LIV Hospitality Design Awards. The elite group of properties (awarded alongside their outstanding architectural firms/interior designers) was selected by a diverse jury of more than 40 international members, including experienced professionals, prominent academics, entrepreneurs, and developers in the hospitality, architecture, and interior design fields. The jury selected winners from over 400 submissions from 43 countries.

The Gordon was specifically awarded Honorable Mention in Interior Design – Living Space for its unique incorporation of art and its highly activated lobby space.


The Gordon Hotel
has been recognized by TripAdvisor as a 2022 Travelers’ Choice Best of the Best award winner for Hottest New Hotels in the U.S ranking 19 out of 25 - the top 1% in the country. In a year of heavy competition and changing traveler priorities, The Gordon Hotel exceeded expectations and has been lauded as one of their favorites. Based on a full year of TripAdvisor reviews, the Travelers’ Choice Awards honor the best in travel, recognizing the places that delivered the most exceptional experiences.