Game Day Starts at The Gordon Hotel
When it comes to Duck football, there’s nothing quite like game day in Eugene. The city buzzes with energy, alumni reunite and fans from near and far gather to cheer on the green and yellow. At The Gordon Hotel, we’re right in the heart of it all — and that means you don’t have to wait until kickoff to feel the excitement.
The night before every UO home game, the 5th Street Public Market Alley transforms into a hub of celebration with Rally in the Alley, a spirited pep rally presented in partnership with the UO Alumni Association. Held in the Market Alley, just steps outside our doors, this community tradition brings Ducks of all ages together for an unforgettable pre-game experience.
Each rally offers something different throughout the season: from special guest appearances to a live DJ to inflatables for kids and more. Whether you’re a lifelong Eugene local, a visiting alum or an out-of-towner here to see the Ducks play, Rally in the Alley makes Friday nights (and one Thursday) a highlight of game weekends.
Mark your calendars for Rally in the Alley 2025
Friday, August 29
Friday, September 5
Friday, September 19
Friday, October 10
Friday, October 24
Thursday, November 13
Friday, November 21
At The Gordon Hotel, the Duck pride runs deep — many of our team members are proud University of Oregon graduates themselves. It’s part of what makes our hospitality so genuine.
Make a night of it with dinner at the Gordon Tavern or Carlita’s Rooftop, stop by the rally and then head to the big game.
Duck football weekends at The Gordon are an experience. Stay with us and be in the center of everything.